THE IMPERIAL CODE

If you've been fluffing around "winging it" in the gym with no structure or plan and you want to train with real purpose again while adding 20% to your squat, bench, and deadlift in the next 6 weeks… and… if you have $24 sitting in your pocket… then you should probably read this page.

So… you used to train with purpose.

You didn't have to worry about "being motivated" to get to the gym because working out hard was actually a joy.

Life was good, PR's coming in weekly, strength through the roof, body in the best shape it's ever been. Energy for days.

Except… now it's not.

Somewhere over the past couple of years you've "fallen off the wagon" so-to-speak.

Life has done its thing and wreaked havoc on your once bullet-proof routine.

The motivation and drive you used to have just a few short years ago has grown legs leaving you for dead, never to return.

Now… training sessions have become a chore and you're lucky to manage 1 or 2 a week (or worse).

And even when you DO get to the gym you half-ass your training sessions because you don't have any structure or a solid plan to follow.

Is this sounding familiar to you?

You walk into a busy gym, sit down at whatever machine or rack is free at the time, do a few sets, scroll on your phone, and leave after half an hour without even breaking a sweat.

And the times that you finally get yourself to lock in and train with a bit of gusto?

The days after it are pure torture. Everything hurts and your body's so sore and beat-up that even the thought of getting out of bed makes you wince.

Then, you fall into the vicious cycle of stopping and starting again never getting anywhere… like a car stuck in mud spinning its wheels.

And… when a friend or family member asks you…

"How's the gym been going?"

you reply with the usual…

"Oh yeah I'm just getting back into it"
for what feels like the thousandth time.

The thing is…

Deep down you are desperate to get back there.

Back to that flow-state where you know exactly what you're doing and you're itching to get into the gym to smash out your workout and keep improving.

To going to bed every night genuinely excited about working out tomorrow.

To walking into the gym with your chest out and your shoulders back because you know exactly what you're doing.

To knowing deep inside that what you're doing is actually leading somewhere you want to go.

To actually enjoying the grind again.

And… to falling back in love with training all over again.

If this is sounding familiar and it resonates with you, then…

BOY DO I HAVE SOMETHING SPECIAL FOR YOU!!

Because…

I have created a 6-week strength training program that is going to, quite literally, change your life.

Welcome To The 6-Week Imperial Strength Training Program

A structured, progressive overload weight training program based around the squat, bench press, deadlift, and shoulder press.

A 4-day Upper/Lower split with each session topping out at 52 minutes. That tells you exactly what to lift (how many reps, sets, rest periods, RPE intensity etc.), how to eat for maximum muscle and strength growth (easily calculate your macros, meal templates etc.) , and how to perform a perfect squat, bench, and deadlift while adding 20% to your current baseline numbers.

A structured, progressive overload weight training program based around the squat, bench press, deadlift, and shoulder press.

Walk into the gym with confidence knowing you don't have to think once about what you're going to be doing when you get in there

6-weekly coaching emails keeping you accountable and on-track on days and weeks where you don't "feel like it"

Perform an inch-perfect squat, bench press, and deadlift every single time you step up to the barbell with The Imperial "Big 3" Form Guide

Know exactly how to calculate your macros and eat for maximum muscle and strength growth + easy meal templates with The Imperial Nutrition Guide

And so much more…

Get Instant Access for $24

"Who the heck is this Dave Brown guy and 'The Imperial Code' and why is his program so damn good?

You've probably never heard of me.

You probably saw a Facebook or Instagram or X ad, got a little curious about the program, and now you're reading this page thinking…

"Hmm… is this program really going to help me add 20% to my squat, bench, and deadlift? Is it really going to help me get my groove and confidence in the gym back?"

Fair question.

Let me introduce myself.

My name is Dave Brown and for the past 10 years I've been a bodybuilder. I've competed twice and for the last 5 years I've been a personal trainer and strength coach.

I've written 100s of training programs (for myself and my clients) and coached dozens of my own clients.

I've worked with men with real lives… you know… having kids, a mortgage, stressful job etc. and I've helped them successfully get stronger, build muscle, and lose body fat consistently through my methods.

And don't just take my word for it. See what some of my clients (and people that have used my exact strength program to consistently get stronger and transform their bodies) have to say about it.

You've probably never heard of me.

You probably saw a Facebook or Instagram or X ad, got a little curious about the program, and now you're reading this page thinking…

"Hmm… is this program really going to help me add 20% to my squat, bench, and deadlift? Is it really going to help me get my groove and confidence in the gym back?"

Fair question.

Let me introduce myself.

My name is Dave Brown and for the past 10 years I've been a bodybuilder. I've competed twice and for the last 5 years I've been a personal trainer and strength coach.

I've written 100s of training programs (for myself and my clients) and coached dozens of my own clients.

And don't just take my word for it. See what some of my clients (and people that have used my exact strength program to consistently get stronger and transform their bodies) have to say about it.

You've probably never heard of me.

You probably saw a Facebook or Instagram or X ad, got a little curious about the program, and now you're reading this page thinking…

"Hmm… is this program really going to help me add 20% to my squat, bench, and deadlift? Is it really going to help me get my groove and confidence in the gym back?"

Fair question.

Let me introduce myself.

My name is Dave Brown and for the past 10 years I've been a bodybuilder. I've competed twice and for the last 5 years I've been a personal trainer and strength coach.

I've written 100s of training programs (for myself and my clients) and coached dozens of my own clients.

I've worked with men with real lives… you know… having kids, a mortgage, stressful job etc. and I've helped them successfully get stronger, build muscle, and lose body fat consistently.

I don't use Instagram, tiktok or any of the other brainslop apps so here's some pics of me to show you I'm actually a real human being!

This is how and why it works…

I've added muscle